Planeterra is part of a global movement to make tourism sustainable, to minimize impacts on the environment, respect local people and cultures, and offer economic benefits to local businesses and communities. Planeterra supports social enterprise development to connect underserved communities to the tourism value chain.
Founded in 2003, by global travel company G Adventures’ founder, Bruce Poon Tip, Planeterra has a history of raising funds for the communities where G Adventures and its industry partners operate. Bruce believed that it was each person’s duty to show the ultimate respect and appreciation of these people and places by giving back.
Planeterra’s close partnership with G Adventures has given our team an insider's understanding of the challenges facing these places; this unique perspective in turn guides us to design effective, long-term solutions that provide autonomy and lasting opportunity for local people while conserving local environments.